Jonathan Adler

Putting multiple workstreams in-flight, we worked to launch a seamless platform migration from SFCC to Shopify Plus across all channels (DTC, POS, B2B) and establish the foundation for scale at a brand and operations level. All while building out a design system and custom CRO features critical for the user journey (such as mobile layouts, custom furniture builder and advanced search merchandising capabilities).

Buying a large piece of furniture for a home is personal and a large investment of time researching. We created a scalable and modular design system that allowed for flexibility while ensuring brand consistency across the digital storefront. This simplified visual system ensured cohesion no matter where you are in the user journey.

Part of what makes Jonathan Adler’s eclectic and vibrant furniture special is the ability to customize it to your tastes. Swatch selections dynamically update product imagery based on selections, giving customers an immediate visual of the exact product they're buying. The use of 3D renders make it possible to show the endless possibilities.

Jonathan Adler has several stores and showrooms located across the world. Our team established a comprehensive design system for the master brand, allowing us to build and scale a duplicate site for the U.K. in a matter of weeks. We leveraged the Shopify Plus ”Point-of-Sales” solution enabling customers to receive a seamless omnichannel experience, regardless of where they shop. All orders, across all channels, are now managed through the same fulfillment system – ensuring operational efficiency and inventory accuracy managed in real-time.